YOU CONNECT ME TO OPPORTUNITy. I’d like to HELP.

Here are some roles I might be a good fit for—and why I might be a good fit for them. I’ve pulled together samples for three positions:

I can also create custom, private web pages showcasing work curated for a particular opportunity.

 1. Senior copywriter for large projects

Key skills: Ability to understand complex material, work with large teams, coordinate multiple elements in multiple media, and write engaging and persuasive copy.

Medtronic wanted to convince its nearly 90,000 employees that they could affect Free Cash Flow. This meant communicating a complex concept across nine languages and widely varying educational levels. We succeeded, gaining over 50% participation.

See more work from this campaign here.

Roche Diagnostics needed to convince their account executives to stop selling training the way they always had—by inviting customers to a week in Indianapolis—and to start selling training which added digital, remote, and on-premise training. By combining podcasts, pdfs, videos, discussion boards, and digital training, we drove adoption.

See more work from this campaign here.

2. Contract copywriter for fill-in or overflow

Key skills: The ability to get up to speed quickly on culture, selling points, and brand; the ability to work and play well with others while working independently

In early 2020, Cambria found themselves without a full-time copywriter. I’d rewritten their website to optimize it for SEO, so I offered to help them out. What had been planned as a short-term fill-in became a long-term contract gig. From product launches to event notices, I wrote whatever came across my desk.

See more Cambria work.

3. Contract Creative Director, Associate Creative Director, or Creative Manager

Key skills: The ability to articulate strategy, develop concepts, and lead teams.

The software firm Design Center had never had a creative director but they were growing. The executive team tapped me to head their seven-person creative department. Besides formalizing our processes and managing people, I also defined the brand voice and generated content for web, social, ppts, trade shows, and blog entries.

See additional Design Center work.

BI Worldwide had an immediate need for a Creative Director for their ATT incentive communications account. I stepped in at a flexible 20 hours a week and led a designer and production buyer as we convinced ATT employees who wanted cash to love our rewards program. See the campaign.

See the full campaign.